A story, so as to demonstrate why Cousin Kenny’s deserves this award: It is a Friday in August 2022, and Kim Kardashian and Pete Davidson broke up. Naturally, we’re all devastated. Next day, Saturday, all those showing up to the Little Gay Shop’s annual Austin Pride market are gobsmacked to find baseball hats displaying tiny embroidered tombstones reading “Kim + Pete” for sale not a day after the relationship ended – made in a flurry of creative inspiration by the embroidery empresario himself, aka Kenny. Thirteen years in the clothing and accessory decoration business gave him the skills, but it’s that keen sense of what’s cool that sets Cousin Kenny’s above the rest.
