Driving along I-35 is like attending a UT advertising seminar. If you're not bombarded by the radio waves, then the billboards will guide you in the proper consumer direction. Well, most of them. More accessible than a blog, larger than a picket-line sign, and purchaseable by just about anyone with an agenda and enough dough, the humble yet obnoxious billboard is the medium of choice for our choice for this award. Has Bonnie, a self-described "curmudgeonly and cranky freelance writer living in Austin, TX," blogger and director of the Billboard Project, stumbled upon the political mouthpiece of the future? Let's just put it this way: Chick-fil-A's cows aren't the only guerillas subverting the dominant paradigm and making traffic messages their own.
