We're not big on going through public information officers to get the company line, but this particular mouthpiece for the city of Austin is the real deal: She's low on spin and high on tracking down that elusive public official and making him or her call us back right away. Sometimes she'll follow up with a phone call to make sure the official really did call us back. When we need some obscure piece of information on deadline, we're fairly certain Michele - or one of the other friendly Public Info folks - will go to great lengths to get us what we need. To all those other public entities out there - take special note of how the city runs its well-oiled PIO machine.
