Todd V. Wolfson
photograph by Todd V. Wolfson
The ladies at this traditional undergarment shoppe know cup sizes inside out. They know what the wrong size brassiere can do to an aching back. They know the power of one little word: contour. They know that kindness, discretion, and a good sense of humor go a long way to guarantee repeat business. They know you hate to bra shop, so - after a quick and painless fitting with one of their brilliant bra-cologists - they do all the work for you. Plus they keep your statistics on a computer file for convenient future upgrades. Petticoat Fair takes the time and effort to do things the old fashioned way: One customer, one attendant, and all the time in the world to make these most important, close-to-the-heart decisions.
